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Michael C. Fina and Tacori Host New York City Scavenger Hunt

August 22, 2009 by · Comments Off 

NEW YORK, NY (August 19, 2009) –  Michael C. Fina and TACORI, leaders in the jewelry and bridal industry, have partnered to host a diamond scavenger hunt in Manhattan on September 12, 2009 at 12:00 noon entitled the “Diamond Dash: Dash for a Diamond & A Cure.” Proceeds generated through the dash will support The Leukemia & Lymphoma Society (LLS), of which Michael C. Fina is a National Supporting Sponsor. 

Grand prize winners of the Diamond Dash will receive a beautiful handcrafted Tacori engagement ring setting, matched with a Tacori Diamond, both valued at approximately $20,000, as well as a honeymoon package to Waikoloa Beach Resort on Hawaii’s Big Island, including roundtrip airfare and four nights hotel accommodations at Hilton Waikoloa Village.  The dash will culminate with the ultimate romantic proposal.  Read more

CASHAK.TV Named Phoenix Fashion Week’s Official Video Partner

August 20, 2009 by · Comments Off 

For a third year, CASHAK.TV is named the “Official Video Partner” of Phoenix
Fashion Week. CASHAK.TV is responsible for broadcasting Phoenix Fashion Week
to the world. The program will use the unique capabilities of video to report
on the sights, motion and sounds of the event. Traditional print and web media
are unable to convey all these dimensions to their audience.

CASHAK.TV will film all of the runway shows, in addition to the action
backstage.  An episodic series focusing on the work of Phoenix Fashion Week
staff and designers from the beginning of this year to now will also be shown.
 The series and show footage will air on CASHAK.TV’s website.  Christopher
Cashak, the shows executive producer said: “This year we are covering every
aspect of Phoenix Fashion Week.  Other fashion weeks will look are what we are
doing with envy.” Read more

THE FALL 5: BANANA REPUBLIC’S CINEMATIC TAKE ON FALL STYLE CELEBRATES THE WHITE SHIRT, CHINO, SUIT, DENIM AND TRENCH

August 14, 2009 by · Comments Off 

Partnership with Vanity Fair and Film Independent Celebrates Aspiring Filmmakers and Invites Customers to Vote for Their Favorite Film
(New York, July 2009) – Banana Republic goes to the movies for fall. Hot on the heels of the brand’s spring music campaign, the creative arc of storytelling continues through film. The fall campaign uses the inspiration of film to connect consumers to the brand while focusing on signature products such as the white shirt, chino, suit, denim and trench. The timeless, cinematic quality of these five iconic fashion favorites are featured on seven stylish actors including Lauren Ambrose, Krysten Ritter, Chris Messina, Scott Speedman, Florence Faivre, Nicole Fiscella and Juan Diego Botto.

Shot by photographer Richard Phibbs on location in New York City, around Schiller’s Liquor Bar in the Lower East Side and Hudson Studios, the campaign showcases the brand’s newest collection while highlighting the versatility of Banana Republic’s core wardrobe essentials. Developed with AR, Banana Republic’s advertising agency of record, the campaign will appear in September publications, supplemented by print, outdoor and direct mail, and debuts in-store beginning August 11. A series of campaign shorts featuring behind-the-scenes footage of the seven actors wearing Banana Republic’s Fall 5: the white shirt, chino suit, denim and trench will be released in targeted online outlets between August and September. Read more

Lipsy latest on board for fashion comparison site

August 10, 2009 by · Comments Off 

Stylecompare, the new fashion comparison website, has boosted its service offering by adding trendy label, Lipsy, into its collection.

Lipsy, favourite of celebrities including Paris Hilton, Lindsay Lohan, Kimberly Stewart and The Saturdays, pushes the range of fashion labels to over 500, making Stylecompare a must for online clothes shopping. Read more

Alain Mikli Shades at Miami Swim Week

August 4, 2009 by · Comments Off 

The hottest looks coming down the runway at Miami Swim Week were accompanied by a pair of Alain Mikli shades. World-renowned, French eyewear designer, Alain Mikli, provided all the sunglasses worn at the Lycra show which included suits by all the biggest names in swimwear.

The hand-crafted frames come in new, avant-garde & classics styles incorporating unique colors and shapes. Each focuses on aesthetics and technology which are delicately combined to create a distinctive, fresh look.

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