NEW DESIGNERS, MEET YOUR FUTURE CUSTOMERS

Little Birdie Links Emerging Designers And Shoppers Looking For Fashion From Fresh Talent

      Amid the abundance of cookie cutter malls, big box retailers, and fast fashion emporiums, there is a curious customer looking to discover something new. On the flip side, emerging designers can get lost among the larger labels and have trouble connecting with the public. Enter Little Birdie (http://www.shoplittlebirdie.com), a newsletter and e-commerce site that plays matchmaker between the two. 

      Every week, beginning January 4, Little Birdie members will receive a newsletter showcasing one up-and-coming designer of clothing or accessories. Designers are hand selected for originality, aesthetic, and quality, enabling members to find maximum fashion with minimal effort. Each newsletter contains personal histories, interviews, images, and videos – all of which help the consumer to relate to the designer on a personal level. If they like what they see, readers can click through to the Little Birdie Shop (http://shop.shoplittlebirdie.com) to make a purchase from the designer’s collection. 

      Little Birdie spotlights one designer at a time, offering the undivided attention of readers looking for the next big thing.  After being featured on the site, designers’ news and progress will be posted on Little Birdie’s “Blah Blah Blog” (http://blog.shoplittlebirdie.com). Members can follow the careers of their favorite emerging designers and continue to shop with them in the future. If someone asks them “Where did you find that brand?” they can answer, a Little Birdie told me.
 
      About Little Birdie

      Little Birdie was hatched in December 2009 and will be formally launching in January 2010. The site was founded by fashion-seeker Carrie Loewenthal, a graduate of the University of Pennsylvania with 6 years experience in the luxury accessories industry working with top brands. The company is based in New York, NY. For more information please email carrie@shoplittlebirdie.com or call (908) 565-3206.

      Interested consumers can sign up for the Little Birdie newsletter at http://www.shoplittlebirdie.com.  Emerging designers which are interested in being featured on the site can email designers@shoplittlebirdie.com.