Me-Ality™ to Partner with Dress for Success Worldwide in Inaugural “Fit to Win” Campaign
June 18, 2012 by admin
NEW YORK, June 14, 2012 /PRNewswire/ – Me-Ality™, a revolutionary new technology that enables customers to find their best fitting clothing with a free, fully-clothed, 10-second body scan, announced today a partnership with Dress for Success Worldwide through the inaugural “Fit to Win” campaign. From June 1 through July 15, 2012, consumers have the opportunity to visit any Me-Ality™ scanning station, get scanned and enter to win a personalized wardrobe from Me-Ality™. Consumers can share their experience and invite their friends via Facebook to visit a scanning station and participate in the contest. In celebration of the partnership, Me-Ality™ will make a donation of $7,000 to Dress for Success Worldwide, a charity dedicated to promoting economic independence of disadvantaged women by providing professional attire, a network of support and career development tools to help women thrive in work and in life.
“We are thrilled to support Dress for Success through our ‘Fit to Win’ campaign,” says Tanya Shaw, CEO of Me-Ality™. “Me-Ality™ is not only about helping shoppers find perfect fitting clothes but also strives to build self-esteem, a goal we proudly share with Dress for Success.”
Says Joi Gordon, CEO of Dress for Success Worldwide, “We are excited to partner with Me-Ality™ through this endeavor. Our organization is about helping women attain success and programs like ‘Fit to Win’ help us to positively impact the lives of deserving women.”
Me-Ality™ size-matching station offers a revolutionary new technology that enables consumers to find their best fitting clothing with a free, fully-clothed, 10-second body scan. Over the next two-plus years, Me-Ality™ kiosks will be in over 300 malls across the United States. Me-Ality™ is owned by Unique Solutions Ltd., a leader in revolutionizing personalized shopping since 1994. For more information about Me-Ality’s technology and services, visit http://www.me-ality.com.
About Dress for Success
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 115 cities in 13 countries. To date, Dress for Success has helped more than 650,000 women work towards self-sufficiency. Visit www.dressforsuccess.org to learn more.