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DKNY JEANS Launches Exclusive Collection With HSN for St. Jude Children’s Research Hospital’s Thanks and Giving(R) Campaign

November 21, 2009 by admin · Comments Off 

NEW YORK, Nov. 20 /FashionNews/ — Today, iconic denim brand DKNY JEANS and multi-channel retailer HSN announce the launch of a capsule gift giving collection offered exclusively on HSN and HSN.com for the holiday season. This collection is inspired by and designed for St. Jude’s Children’s Research Hospital’s Thanks and GivingR Program, a holiday fundraising and awareness program which encourages consumers to “give thanks for the healthy kids in your lives and to give to those who are not.” Funds raised from the Thanks and GivingR program benefit St. Jude Children’s Research HospitalR, one of the world’s premier centers for the research and treatment of pediatric cancer and other catastrophic childhood diseases.

This special capsule includes statement tees and scarves, sweaters, jeans, and track suits in an array of colors. This collection features brand sensibilities of both DKNY JEANS and St. Jude’s by fusing iconic elements of New York and key St. Jude heritage words, HOPE, BELIEVE and DREAM. Price points for the line range between $29 and $79, making each piece an affordable and thoughtful gift for the holiday season. This capsule also marks the first DKNY JEANS product available in woman’s sizes, with ranges from XS to 3X and size 2 to 24W. Read more

CALLING ALL PROUD PARENTS: GAP SEARCHES FOR THE NEW FACES OF BABYGAP AND GAPKIDS WITH ITS FOURTH ANNUAL CASTING CALL CONTEST

September 22, 2009 by admin · Comments Off 

Gap Teams Up with Disney Family.com for a Nationwide Search to Find America’s Brightest Personalities and Most Adorable Young Faces

SAN FRANCISCO, September 22, 2009 – Gap’s nationwide search for babies and kids with a twinkle in their eye, charm in their smile and an expressive personality to match has officially started. Today Gap launched its fourth annual Gap Casting Call — a nationwide contest to find the next faces of babyGap and GapKids. This year, Gap is teaming up with online parenting site, Disney Family.com, offering phenomenal prizes and more chances to win with its first-ever America’s Fan Favorite and Voters’ Sweepstakes awards. Read more

THE FALL 5: BANANA REPUBLIC’S CINEMATIC TAKE ON FALL STYLE CELEBRATES THE WHITE SHIRT, CHINO, SUIT, DENIM AND TRENCH

August 14, 2009 by admin · Comments Off 

Partnership with Vanity Fair and Film Independent Celebrates Aspiring Filmmakers and Invites Customers to Vote for Their Favorite Film
(New York, July 2009) – Banana Republic goes to the movies for fall. Hot on the heels of the brand’s spring music campaign, the creative arc of storytelling continues through film. The fall campaign uses the inspiration of film to connect consumers to the brand while focusing on signature products such as the white shirt, chino, suit, denim and trench. The timeless, cinematic quality of these five iconic fashion favorites are featured on seven stylish actors including Lauren Ambrose, Krysten Ritter, Chris Messina, Scott Speedman, Florence Faivre, Nicole Fiscella and Juan Diego Botto.

Shot by photographer Richard Phibbs on location in New York City, around Schiller’s Liquor Bar in the Lower East Side and Hudson Studios, the campaign showcases the brand’s newest collection while highlighting the versatility of Banana Republic’s core wardrobe essentials. Developed with AR, Banana Republic’s advertising agency of record, the campaign will appear in September publications, supplemented by print, outdoor and direct mail, and debuts in-store beginning August 11. A series of campaign shorts featuring behind-the-scenes footage of the seven actors wearing Banana Republic’s Fall 5: the white shirt, chino suit, denim and trench will be released in targeted online outlets between August and September. Read more

GAP INC. SIGNS NEW FRANCHISE AGREEMENT TO EXPAND STORE PRESENCE TO THAILAND

July 9, 2009 by admin · Comments Off 

First store expected to open in 2010 in Bangkok
SAN FRANCISCO – July 8, 2009 – Demonstrating a commitment to strengthening its international presence, Gap Inc. (NYSE: GPS) today announced an agreement with Armin Systems Limited to bring Gap stores to Thailand. Under the agreement with Armin, the first Gap stores in Thailand are expected to open in spring 2010, featuring clothing for adults, kids and babies.

“We’re pleased to expand in Southeast Asia with such a well-respected partner,” said Ron Young, senior vice president of international strategic alliances for Gap Inc. “Armin Systems Limited is an experienced retailer in Thailand with a deep understanding of the marketplace and we’re excited to join with them to offer the Gap brand to our customers in Thailand.” Read more

GAP AND STELLA MCCARTNEY TO LAUNCH KIDS & BABY COLLECTION

June 10, 2009 by admin · Comments Off 

Collection Will Be Carried in Stores and Online in November 2009
SAN FRANCISCO – June 10, 2009 – GapKids and babyGap, two of the most recognized names in children’s apparel, announced today plans for a new collection created for Gap by Stella McCartney. Expected to launch in late 2009, the collection will be carried in select GapKids and babyGap stores in the United States and Canada, the UK, France and Ireland, and Japan, as well as online in the US.

“We’re thrilled to have the opportunity to build on successful past collaborations with a world class design talent like Stella,” said Marka Hansen, President of Gap brand. “I’m looking forward to offering our GapKids and BabyGap customers her unique interpretation of Gap’s casual American aesthetic. Her experience as a parent and designer are sure to delight both kids and parents alike.” Read more

WOMEN’S ACTIVE WEAR BRAND ATHLETA JOINS GAP INC.’S ONLINE PORTFOLIO

April 18, 2009 by admin · Comments Off 

SAN FRANCISCO – April 17, 2009 – Continuing to expand its product offerings to customers, Gap Inc. today announced that its newest brand, Athleta, is now available through the company’s online platform.

Athleta, a popular women’s sports and active apparel brand, takes its place as the “fifth tab” on the company’s unique Universality online platform, providing a shopping experience that’s simple, easy and convenient. Customers can now shop the Athleta brand alongside Gap, Banana Republic, Old Navy and Piperlime – with one shopping cart and a flat shipping rate of $7. Read more

DROP-IN, DRESS UP AND DANCE WITH GAP

March 26, 2009 by admin · Comments Off 

Gap and Ballet Tech Partner to Bring NYC’s Aspiring Tiny Dancers Free Ballet Lessons at 5th Avenue Pop-Up Ballet Studio
SAN FRANCISCO – March 25, 2009 – Tutus and teachers and twirling, oh my! Gap has transformed its rotating concept venue adjacent to its flagship store at 54th and 5th Ave. in New York City into a Tiny Dancers ballet studio open to all aspiring twinkle toes. In partnership with Ballet Tech, a local tuition-free ballet school started by world-renowned choreographer, Eliot Feld, Gap will be offering free drop-in ballet lessons for ballerinas-in-training every Saturday and Sunday from Saturday, March 28, through Sunday, April 26.

Opening today, the Tiny Dancers studio will spotlight Gap’s latest trends for fluttering fashionistas – ballet-inspired clothes and accessories from the brand new babyGap and GapKids summer collections, now available online and in select stores nationwide. Playing dress up in Gap’s cutest summer looks is all part of the experience during the free weekend ballet lessons. Read more

OLD NAVY RETURNS TO ITS ROOTS WITH AN ENTERTAINING SPRING CAMPAIGN FEATURING THE ‘SUPERMODELQUINS’

February 26, 2009 by admin · Comments Off 

SAN FRANCISCO, FEBRUARY 26,2009 – Old Navy today announced a new marketing and advertising campaign featuring the “SuperModelquins” – a diverse family of 12 custom-made mannequins with gossip column-worthy personalities.

The irreverent campaign emphasizes Old Navy’s trademark sense of fun, fashion and value, and was designed to capture the attention of hundreds of millions of people in a way that’s befitting to the personality of the brand. The multi-faceted campaign, which captures the brand’s unique energy, kicks-off with a TV spot that will air on February 26, followed by creative circulars, online advertising, in-store promotions, direct mail and a microsite. Read more

GUCCI GROUP N.V. AGREES TO SELL BEDAT & CO

February 26, 2009 by admin · Comments Off 

Amsterdam, 25 February 2009 -Gucci Group N. V., one of the world’s leading multi brand luxury goods companies, today announces that it has signed a definitive agreement for the sale of Bedat & Co, the Geneva-based Swiss watchmaker, to Luxury Concepts Watches & Jewellery Sdn Bhd, the Malaysia-based brand management company, in partnership with Viviane Fankhauser, current acting-CEO of Bedat & Co.
 
Bedat & Co will continue to design, market and sell luxury Swiss watches under the Bedat & Co brand.
 
Gucci Group acquired Bedat & Co in December 2000 as a niche young monoproduct brand in the luxury timepiece business.
 
Robert Polet, President and CEO of Gucci Group said: “Together with LuxuryConcepts and Viviane Fankhauser we have reached a good deal for all parties concerned. Since its acquisition, Bedat & Co developed particularly in the United States and Asia, however, it didn’t reach the level of performance we were expecting. Joining LuxuryConcept with its expertise in distributing niche high-end watches in East Asia, Bedat & Co is set to become a strong player in their markets.”
 
Frank Low, CEO of LuxuryConcepts said: “I am excited at the opportunities that lie ahead for Bedat & Co. and am delighted that we will be able to build upon the legacy that has been created at the brand and to develop its potential further.”
 
 
 
About Gucci Group
Gucci Group N.V. is one of the world’s leading multi-brand luxury goods companies. Through the brands Gucci, Yves Saint Laurent, Bottega Veneta, Alexander McQueen, Balenciaga, Boucheron, Sergio Rossi, Stella McCartney, the Group designs, produces and distributes high-quality personal luxury goods, including ready-to-wear, handbags, luggage, small leather goods, shoes, timepieces, jewellery, ties and scarves. Also, under license from global industry leaders, eyewear and fragrances, cosmetics and skincare products. The Group directly operates stores in major markets throughout the world and wholesales products through franchise stores, duty-free boutiques and leading department and specialty stores. Gucci Group is owned by PPR, a global player in retail and luxury goods. Shares in PPR are traded on the Euronext Paris (# 121485, PRTP.PA,PPFP).
 
About LuxuryConcepts
LuxuryConcepts (www.luxuryconcepts.com.my) is a specialist brand management company established in 2005 and focused on introducing and managing highly specialized watch and jewellery brands to the East Asian market. The company currently operates four individual brand concept boutiques in Starhill Gallery Kuala Lumpur, including a dedicated Bedat & Co. boutique. The company is governed by the laws of Malaysia.

FROM SILLY SMIRKS TO GIDDY GRINS, GAP UNVEILS THE NEXT BRIGHT FACES OF BABYGAP AND GAPKIDS IN STORE WINDOWS NATIONWIDE

February 6, 2009 by admin · Comments Off 

SAN FRANCISCO – February 6, 2009 – Cameras captured their smiles, judges selected the finalists and America cast their votes. Today, Gap revealed the four adorable, personality-filled winners of its third annual Casting Call contest. Congratulations to the next bright faces of babyGap and GapKids: Jaci Rae, 3, from New Jersey; Caleb, 3, from Illinois;Jovana, 10, from Illinois; and Kellen, 8, from Florida – who can be spotted in store windows from coast to coast in February as a part of babyGap and GapKids latest campaign.

“This year’s contest was bigger than ever before – we had more entries, more participation with in-store photo events, more buzz and tougher choices to make when it came time to select the finalists out of so many adorable kids,” said Pam Wallack, president of babyGap, GapKids and GapMaternity. “We love to give our customers unique opportunities to engage with the brand, and this annual contest is always one of our favorite events of the year. We’re proud to call thse four delightful darlings the next faces of babyGap and GapKids.” Read more

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