ADIDAS ORIGINALS CELEBRATES 60 YEARS OF ‘SOLES AND STRIPES’ / COLLABORATION WITH VESPA UNVEILED IN NEW SPRING/SUMMER COLLECTION AT MILAN FASHION WEEK

To celebrate the 60th anniversary of the iconic 3-Stripes mark, adidas Originals will unveil a fresh collection that reflects decades of rich heritage with an innovative presentation at Milan Fashion week 2009.

Rather than through a runway show, adidas will host a ?house party? to showcase the new collection.   A two-floor stage show installation built up as an enormous house will bring the party to life, with rooms exhibiting the different product themes and spring/summer 2009 concepts that make up the Trefoil brand – including the ?60 Years of Soles and Stripes? anniversary range. This line comprises footwear and apparel products that have become timeless classic styles through the last six decades and different eras. Read more

Kevin Garnett, the Boston Celtics and adidas Commemorate the NBA Finals with Limited Edition Footwear Launch

BOSTON, June 4 /PRNewswire/ — Kevin Garnett, the Boston Celtics and adidas announced today the launch of a rare version of Garnett’s 2008-09 adidas Team Signature Commander shoe. This footwear release was designed to commemorate the Celtics’ historic run at an NBA Championship. adidas will produce only eight pairs per game of this exciting shoe to be sold at retail, starting at 10:00am on June 5, 2008 (as few as 28 pairs or as many as 56 pairs will be available depending on the number of games The Finals goes to). One special pair of shoes autographed by KG will be auctioned off on NBA.com after The Finals. All profits from the sale of these shoes will go to NBA Cares community partners in the Boston area. The adidas Team Signature KG Commander is scheduled to launch in October 2008, but for this year’s NBA Finals, Kevin Garnett will wear a special version that will be highlighted by the inclusion of the coveted Larry O’Brien NBA Championship Trophy on the medial side, and an embroidered callout to games 1 thru 7 on the lateral side. The number of that night’s game will be in green while the others remain white. The numbers 1 thru 7 also get larger as each game grows in significance.

“All season long it has been about we and not me, so as we head into the NBA Finals I wanted to do something special for the Boston community. That is why we came up with this limited edition adidas Team Signature KG Commander,” stated Garnett. “Since day one, the fans of Boston have made me feel like family, so to do this and be able to give back to them is a great honor.” Read more